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Kaizen Ad Blog
Strategic video creative for a mobile-first world.
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Mar 13, 20211 min read
Webinar: How to create high quality videos for your Sponsored Brands video campaigns
Kaizen Ad has been invited by Amazon Advertising to speak on Amazon video creative best practices in an upcoming webinar! Join us on...
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Nov 6, 20204 min read
Kaizen’s Mobile-First Guide for a Unique 2020 Holiday Season
This year Kaizen is proud to have helped hundreds of small businesses launch their first video ad. This year’s pandemic means significantly
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Nov 2, 20201 min read
Kaizen Ad & Google Webinar: Build a Creative Concepting Framework for your next Google App Campaign
Build a Creative Concepting Framework for your next Google App Install Campaign Wednesday November 4 - 10am PDT / 1pm EDT Register Here...
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Sep 8, 20202 min read
Amazon Sponsored Brands Video Ads now open to UK and DE locales
Amazon Sponsored Brands Video ad product is now available in Europe locales United Kingdom and Germany (UK and DE)!
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Jun 18, 20203 min read
How to make better video assets to drive app installs on Google App Campaigns
As an app advertiser, getting your app into the hands of more qualified (and paying) users is important. Google App Campaigns help...
1,419 views2 comments

Jun 10, 20201 min read
digio sees 166% increase in conversion rate with Kaizen Ad’s video ads in Google App Campaigns
Success Story digio sees 166% increase in conversion rate with Kaizen Ad’s video ad creative in Google App Campaigns Business Objectives...
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Jun 2, 20204 min read
How to: Generate many original video creative concepts to fuel your mobile Gaming App campaigns
Strategy for generating original creative concepts & variations to fuel your mobile gaming app campaign.
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May 31, 20203 min read
Power Up Your Amazon Sponsored Campaigns with Creative
Kaizen Ad shares Amazon's latest Sponsored Brands Video update to inline placement on mobile. And how brands can power up with creative!
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Jan 24, 20203 min read
Top 5 Reasons Why Advertisers Should Try Amazon’s New Sponsored Brands Video Ads
Kaizen Ad shares top 5 reasons for launching a new Amazon Sponsored Brands Videos campaign. Plus video creative best practices and insights.
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Dec 1, 20192 min read
Playrix saw 18% improvement in Cost Per Install with Kaizen Ad localized to Japan video ad creatives
Localized creative video ads provided by Kaizen Ad global designers maximized Gardenscapes Facebook campaign conversions in Japan.
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Oct 31, 20192 min read
Kaizen Ad Joins Amazon’s Service Provider Network to Drive Video Ad Creative Excellence
Kaizen Ad, a global video ad creative leader, has joined the Amazon Service Provider Network to drive video ad creative excellence.
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Sep 16, 20192 min read
Athletic Greens Partners with Kaizen Ad to run a creative test on Amazon’s Video in Search
The new videos ran for 8 weeks, showing a positive trend generating ROAS comparable to existing highly relevant live-model video ads. Kaizen
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Aug 12, 20194 min read
Kaizen Ad Named One of Eight Trusted Google Creative Partners to Drive Better App Campaign Results
We are excited to announce that at its annual I/O conference today, Google has named Kaizen Ad a trusted App preferred creative partner....
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Aug 12, 20194 min read
Kaizen Platform Is Now a Facebook and Instagram Marketing Partner
We are excited to announce that Kaizen Platform is now officially a Facebook Marketing Partner and Instagram Partner, with Creative...
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Aug 12, 20194 min read
Creative is King – 3 Tips for Driving Greater ROAS
One powerful way to reach new users is through innovative and creative ads. New digital ad formats, placements, optimization technology,...
176 views1 comment

Aug 12, 20193 min read
Naturelo Improves Ad Reach & Performance On Amazon's Video In Search
Kaizen Ad Optimizers produced a high-quality motion graphics video using very little assets. Both Kaizen Ad video variations achieved the hi
638 views5 comments

Aug 12, 20192 min read
LBC Studios Increases Engagement 54% With Kaizen Ad Creatives
Leveraging Kaizen’s expert creative team and optimization solutions, LBC Studios received high-quality video ads delivered within 5 business
411 views0 comments
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