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Kaizen Ad Blog
Strategic video creative for a mobile-first world.
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Webinar: How to create high quality videos for your Sponsored Brands video campaigns
Kaizen Ad has been invited by Amazon Advertising to speak on Amazon video creative best practices in an upcoming webinar! Join us on...
Mar 13, 20211 min read
92 views
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Kaizen’s Mobile-First Guide for a Unique 2020 Holiday Season
This year Kaizen is proud to have helped hundreds of small businesses launch their first video ad. This year’s pandemic means significantly
Nov 6, 20204 min read
90 views
0 comments


Kaizen Ad & Google Webinar: Build a Creative Concepting Framework for your next Google App Campaign
Build a Creative Concepting Framework for your next Google App Install Campaign Wednesday November 4 - 10am PDT / 1pm EDT Register Here...
Nov 2, 20201 min read
91 views
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Amazon Sponsored Brands Video Ads now open to UK and DE locales
Amazon Sponsored Brands Video ad product is now available in Europe locales United Kingdom and Germany (UK and DE)!
Sep 8, 20202 min read
197 views
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How to make better video assets to drive app installs on Google App Campaigns
As an app advertiser, getting your app into the hands of more qualified (and paying) users is important. Google App Campaigns help...
Jun 18, 20203 min read
1,430 views
2 comments


digio sees 166% increase in conversion rate with Kaizen Ad’s video ads in Google App Campaigns
Success Story digio sees 166% increase in conversion rate with Kaizen Ad’s video ad creative in Google App Campaigns Business Objectives...
Jun 10, 20201 min read
469 views
1 comment


How to: Generate many original video creative concepts to fuel your mobile Gaming App campaigns
Strategy for generating original creative concepts & variations to fuel your mobile gaming app campaign.
Jun 2, 20204 min read
143 views
0 comments


Power Up Your Amazon Sponsored Campaigns with Creative
Kaizen Ad shares Amazon's latest Sponsored Brands Video update to inline placement on mobile. And how brands can power up with creative!
May 31, 20203 min read
334 views
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Top 5 Reasons Why Advertisers Should Try Amazon’s New Sponsored Brands Video Ads
Kaizen Ad shares top 5 reasons for launching a new Amazon Sponsored Brands Videos campaign. Plus video creative best practices and insights.
Jan 24, 20203 min read
503 views
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Playrix saw 18% improvement in Cost Per Install with Kaizen Ad localized to Japan video ad creatives
Localized creative video ads provided by Kaizen Ad global designers maximized Gardenscapes Facebook campaign conversions in Japan.
Dec 1, 20192 min read
349 views
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Kaizen Ad Joins Amazon’s Service Provider Network to Drive Video Ad Creative Excellence
Kaizen Ad, a global video ad creative leader, has joined the Amazon Service Provider Network to drive video ad creative excellence.
Oct 31, 20192 min read
101 views
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Athletic Greens Partners with Kaizen Ad to run a creative test on Amazon’s Video in Search
The new videos ran for 8 weeks, showing a positive trend generating ROAS comparable to existing highly relevant live-model video ads. Kaizen
Sep 16, 20192 min read
747 views
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Kaizen Ad Named One of Eight Trusted Google Creative Partners to Drive Better App Campaign Results
We are excited to announce that at its annual I/O conference today, Google has named Kaizen Ad a trusted App preferred creative partner....
Aug 12, 20194 min read
197 views
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Kaizen Platform Is Now a Facebook and Instagram Marketing Partner
We are excited to announce that Kaizen Platform is now officially a Facebook Marketing Partner and Instagram Partner, with Creative...
Aug 12, 20194 min read
290 views
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Creative is King – 3 Tips for Driving Greater ROAS
One powerful way to reach new users is through innovative and creative ads. New digital ad formats, placements, optimization technology,...
Aug 12, 20194 min read
178 views
1 comment


Naturelo Improves Ad Reach & Performance On Amazon's Video In Search
Kaizen Ad Optimizers produced a high-quality motion graphics video using very little assets. Both Kaizen Ad video variations achieved the hi
Aug 12, 20193 min read
641 views
5 comments


LBC Studios Increases Engagement 54% With Kaizen Ad Creatives
Leveraging Kaizen’s expert creative team and optimization solutions, LBC Studios received high-quality video ads delivered within 5 business
Aug 12, 20192 min read
414 views
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