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Strategic video creative for a mobile-first world.
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![Kaizen Ad’s Guide to Japanese Localization: Creative & Market Trends](https://static.wixstatic.com/media/85fcc6_0f7f02a7ed484d28b7b92efe5f3b8c77~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/85fcc6_0f7f02a7ed484d28b7b92efe5f3b8c77~mv2.webp)
Oct 31, 202412 min read
Kaizen Ad’s Guide to Japanese Localization: Creative & Market Trends
Japan is one of the most valuable markets for mobile gaming in the world and continues to remain a country crucial to any globally-minded...
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![](https://static.wixstatic.com/media/85fcc6_44ee11b105664339b18d7ce3e4320bb1~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/85fcc6_44ee11b105664339b18d7ce3e4320bb1~mv2.webp)
![ELEVATING ULTIMATE SURVIVORS: KAIZEN AD'S CREATIVE IMPACT](https://static.wixstatic.com/media/85fcc6_44ee11b105664339b18d7ce3e4320bb1~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_auto/85fcc6_44ee11b105664339b18d7ce3e4320bb1~mv2.webp)
Oct 24, 20242 min read
ELEVATING ULTIMATE SURVIVORS: KAIZEN AD'S CREATIVE IMPACT
Kaizen Ad's creative expertise boosted Ultimate Survivors' growth with standout UA videos, static ads, and optimized App Store assets.
81 views0 comments
![Supercharge Your UA Performance with Kaizen Ad's Expert Creative Testing](https://static.wixstatic.com/media/85fcc6_aca6641963ac4e00ba6de19ed8365ef0~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/85fcc6_aca6641963ac4e00ba6de19ed8365ef0~mv2.webp)
Sep 11, 20243 min read
Supercharge Your UA Performance with Kaizen Ad's Expert Creative Testing
Boost your UA performance with Kaizen Ad's expert creative testing. Go beyond built-in ML tools to optimize ad strategies effectively.
128 views0 comments
![](https://static.wixstatic.com/media/35c5fa_f157d6b2668c4a8ba9f23bd6c2f0f4ee~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/35c5fa_f157d6b2668c4a8ba9f23bd6c2f0f4ee~mv2.webp)
![The Challenge of Mobile App Creative Testing](https://static.wixstatic.com/media/35c5fa_f157d6b2668c4a8ba9f23bd6c2f0f4ee~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_auto/35c5fa_f157d6b2668c4a8ba9f23bd6c2f0f4ee~mv2.webp)
Jul 29, 20243 min read
The Challenge of Mobile App Creative Testing
In the world of performance marketing, ad creatives are the cornerstone of effective advertising. They are the primary vehicle for...
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![Creative Concepting Framework](https://static.wixstatic.com/media/85fcc6_937d923dd6f34355bb0eff829d1eca23~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/85fcc6_937d923dd6f34355bb0eff829d1eca23~mv2.webp)
Jul 17, 20244 min read
Creative Concepting Framework
UA Creatives: How to start? Before you can run ads for your game or app, you need to MAKE the ad creatives. That incorporates research,...
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![Do best practices for UA Mobile Gaming Creatives exist?](https://static.wixstatic.com/media/85fcc6_4984eb81965441339d6e22fbf971c139~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/85fcc6_4984eb81965441339d6e22fbf971c139~mv2.webp)
Jun 25, 20242 min read
Do best practices for UA Mobile Gaming Creatives exist?
Do best practices for UA Mobile Gaming Creatives exist? While established best practices like Clear Visuals, Clear Story, and Clear...
92 views0 comments
![Kaizen Ad joins the Walmart Connect Partner Network as a Creative Partner](https://static.wixstatic.com/media/35c5fa_27971d014e034192978c6d2cae73aa21~mv2.png/v1/fill/w_454,h_282,fp_0.50_0.50,q_95,enc_auto/35c5fa_27971d014e034192978c6d2cae73aa21~mv2.webp)
Jul 18, 20231 min read
Kaizen Ad joins the Walmart Connect Partner Network as a Creative Partner
Kaizen Ad has joined the Walmart Connect Partner Network as a Creative Partner.
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![Instagram Reels Ads Explained|What kind of creatives will resonate with users?](https://static.wixstatic.com/media/e8f1f4_c1e08f1e313f414ead0971d59a6218dc~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_c1e08f1e313f414ead0971d59a6218dc~mv2.webp)
Mar 18, 20227 min read
Instagram Reels Ads Explained|What kind of creatives will resonate with users?
Kaizen Ad introduces the features of Facebook Reels, Reels ads, video ad creatives that stick with users, and Kaizen Ad, a creative service.
139 views0 comments
![Kaizen Ad joins the Newly Launched Amazon Advertising Partner Network](https://static.wixstatic.com/media/e8f1f4_aab7c3c8a11740579cda403d02d32aaa~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_aab7c3c8a11740579cda403d02d32aaa~mv2.webp)
Mar 8, 20223 min read
Kaizen Ad joins the Newly Launched Amazon Advertising Partner Network
Kaizen Ad is one of the first creative partners to support video across all Amazon Ads offerings, Streaming TV and Sponsored Brands Ads.
209 views
![On-Demand Webinar: How to create high quality videos for your Sponsored Brands video campaigns](https://static.wixstatic.com/media/e8f1f4_6864e037531a460188ea538dbf7b9e38~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_6864e037531a460188ea538dbf7b9e38~mv2.webp)
Feb 1, 20221 min read
On-Demand Webinar: How to create high quality videos for your Sponsored Brands video campaigns
Kaizen Ad has been invited by Amazon Advertising to speak on Amazon video creative best practices for Sponsored Brands Video Ads! This...
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![Interview: How to scale Sponsored Brands Video ad campaigns and win in more Marketplaces](https://static.wixstatic.com/media/e8f1f4_1bc4ab47a3424283adf463050dd9e8ed~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_1bc4ab47a3424283adf463050dd9e8ed~mv2.webp)
Feb 1, 20223 min read
Interview: How to scale Sponsored Brands Video ad campaigns and win in more Marketplaces
Kaizen Ad Creative Insights shares with Kaizen Ad why & how to launch Sponsored Brands Video Ad campaigns, keywords targeting, marketplaces.
40 views
![](https://static.wixstatic.com/media/e8f1f4_f181196d5257480688ca80e38ddaa5af~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/e8f1f4_f181196d5257480688ca80e38ddaa5af~mv2.webp)
![Stonebriar wins over new audiences with Amazon Streaming TV Ads](https://static.wixstatic.com/media/e8f1f4_f181196d5257480688ca80e38ddaa5af~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_auto/e8f1f4_f181196d5257480688ca80e38ddaa5af~mv2.webp)
Sep 22, 20211 min read
Stonebriar wins over new audiences with Amazon Streaming TV Ads
CTR increased by 24% plus 2X increase in brand searches after Stonebriar chooses Kaizen Ad to create video ads for Amazon's Streaming TV ads
29 views
![This Holiday Season Prepare the Right App Creative Strategy](https://static.wixstatic.com/media/e8f1f4_60846a93bcb940e49d61b806140474f7~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_60846a93bcb940e49d61b806140474f7~mv2.webp)
Sep 14, 20214 min read
This Holiday Season Prepare the Right App Creative Strategy
Not only is this year’s holiday season right around the corner, but this year will be very different from past years and advertisers must...
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![Updated: How to make better video assets to drive installs on Google App Campaigns](https://static.wixstatic.com/media/e8f1f4_a03ced79ed8742b4932f5d2ec876ae33~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_a03ced79ed8742b4932f5d2ec876ae33~mv2.webp)
Sep 14, 20213 min read
Updated: How to make better video assets to drive installs on Google App Campaigns
Fierce competition and changes in app audience preferences mean advertisers must stay up to date on the very latest best practices and...
127 views1 comment
![See How Motivation-Led Video Ad Strategy for Gaming App Drives Installs on Google AppCampaigns](https://static.wixstatic.com/media/e8f1f4_2951e6f71159445597a226c167067b3c~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_2951e6f71159445597a226c167067b3c~mv2.webp)
Aug 5, 20213 min read
See How Motivation-Led Video Ad Strategy for Gaming App Drives Installs on Google AppCampaigns
Find out how to optimize your Google App campaign strategy and drive app installs with winning gaming app video ad creatives.
99 views0 comments
![Tophatter Acquires Highest LTV Users with Kaizen Ad Video Ads Created for Google App Campaigns](https://static.wixstatic.com/media/e8f1f4_70216c6d0edc49db86db7b757d45710a~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_70216c6d0edc49db86db7b757d45710a~mv2.webp)
Aug 4, 20212 min read
Tophatter Acquires Highest LTV Users with Kaizen Ad Video Ads Created for Google App Campaigns
Tophatter acquired the highest lifetime value (LTV) users and scaled spend with Kaizen Ad video ad creatives for Google App campaigns.
193 views0 comments
![Webinar: Attract New Audiences with Motivation-Led Creative](https://static.wixstatic.com/media/e8f1f4_2951e6f71159445597a226c167067b3c~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_2951e6f71159445597a226c167067b3c~mv2.webp)
Jun 25, 20212 min read
Webinar: Attract New Audiences with Motivation-Led Creative
Kaizen Ad and Google Webinar: Build Better Gaming Creatives and Attract New Audiences with Motivation-Led Creatives and grow install volumes
47 views0 comments
![eBook: Is Your Gaming Video Ad Creative PLAYing to Win?](https://static.wixstatic.com/media/e8f1f4_9a17df081b0f4e82bd7149d62e99bb4c~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_9a17df081b0f4e82bd7149d62e99bb4c~mv2.webp)
Jun 21, 20212 min read
eBook: Is Your Gaming Video Ad Creative PLAYing to Win?
eBook: PLAY to Win with Gaming Video Ad Best Practices A proven approach to creating top-performing gaming video ads that drive app...
86 views0 comments
![NOVICA achieves ACoS of 5.99% with Kaizen Ads Video Creative on Amazon Sponsored Brands Video Ads](https://static.wixstatic.com/media/e8f1f4_06e082e73ef24a78b04fdd59b1113751~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_06e082e73ef24a78b04fdd59b1113751~mv2.webp)
Jun 16, 20212 min read
NOVICA achieves ACoS of 5.99% with Kaizen Ads Video Creative on Amazon Sponsored Brands Video Ads
NOVICA draws on Kaizen Ad expertise to launch high-quality video ads and compete effectively in multiple categories. Success Story NOVICA...
104 views0 comments
![Look out for the growing video ad format in Facebook In-Stream Ads!](https://static.wixstatic.com/media/e8f1f4_a01f71c30060480da6d4b531abc8858d~mv2.png/v1/fill/w_454,h_341,fp_0.50_0.50,q_95,enc_auto/e8f1f4_a01f71c30060480da6d4b531abc8858d~mv2.webp)
May 4, 20213 min read
Look out for the growing video ad format in Facebook In-Stream Ads!
1. Today's Video Advertising Market Landscape According to the study done by Cisco, around 80% of mobile data traffic will be ruled by...
554 views1 comment
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