Kaizen Ad Blog

Not only is this year’s holiday season right around the corner, but this year will be very different from past years and advertisers must...

Fierce competition and changes in app audience preferences mean advertisers must stay up to date on the very latest best practices and...

Find out how to optimize your Google App campaign strategy and drive app installs with winning gaming app video ad creatives.

Tophatter acquired the highest lifetime value (LTV) users and scaled spend with Kaizen Ad video ad creatives for Google App campaigns.

Kaizen Ad and Google Webinar: Build Better Gaming Creatives and Attract New Audiences with Motivation-Led Creatives and grow install volumes

eBook: PLAY to Win with Gaming Video Ad Best Practices A proven approach to creating top-performing gaming video ads that drive app...

NOVICA draws on Kaizen Ad expertise to launch high-quality video ads and compete effectively in multiple categories. Success Story NOVICA...

1. Today's Video Advertising Market Landscape According to the study done by Cisco, around 80% of mobile data traffic will be ruled by...

Kaizen Ad has been invited by Amazon Advertising to speak on Amazon video creative best practices in an upcoming webinar! Join us on...

This year Kaizen is proud to have helped hundreds of small businesses launch their first video ad. This year’s pandemic means significantly

Build a Creative Concepting Framework for your next Google App Install Campaign Wednesday November 4 - 10am PDT / 1pm EDT Register Here...

Amazon Sponsored Brands Video ad product is now available in Europe locales United Kingdom and Germany (UK and DE)!

As an app advertiser, getting your app into the hands of more qualified (and paying) users is important. Google App Campaigns help...

Success Story digio sees 166% increase in conversion rate with Kaizen Ad’s video ad creative in Google App Campaigns Business Objectives...

Strategy for generating original creative concepts & variations to fuel your mobile gaming app campaign.

Kaizen Ad shares Amazon's latest Sponsored Brands Video update to inline placement on mobile. And how brands can power up with creative!

Kaizen Ad shares top 5 reasons for launching a new Amazon Sponsored Brands Videos campaign. Plus video creative best practices and insights.

Localized creative video ads provided by Kaizen Ad global designers maximized Gardenscapes Facebook campaign conversions in Japan.

Kaizen Ad, a global video ad creative leader, has joined the Amazon Service Provider Network to drive video ad creative excellence.

The new videos ran for 8 weeks, showing a positive trend generating ROAS comparable to existing highly relevant live-model video ads. Kaizen