Kaizen Ad Blog

Strategic video creative for a mobile-first world.

Fierce competition and changes in app audience preferences mean advertisers must stay up to date on the very latest best practices and...

Tophatter acquired the highest lifetime value (LTV) users and scaled spend with Kaizen Ad video ad creatives for Google App campaigns.

Build a Creative Concepting Framework for your next Google App Install Campaign Wednesday November 4 - 10am PDT / 1pm EDT Register Here...

As an app advertiser, getting your app into the hands of more qualified (and paying) users is important. Google App Campaigns help...

Success Story digio sees 166% increase in conversion rate with Kaizen Ad’s video ad creative in Google App Campaigns Business Objectives...