Kaizen Ad Blog

Strategic video creative for a mobile-first world.

Updated: How to make better video assets to drive installs on Google App Campaigns

Fierce competition and changes in app audience preferences mean advertisers must stay up to date on the very latest best practices and...

Tophatter Acquires Highest LTV Users with Kaizen Ad Video Ads Created for Google App Campaigns

Tophatter acquired the highest lifetime value (LTV) users and scaled spend with Kaizen Ad video ad creatives for Google App campaigns.

Kaizen Ad & Google Webinar: Build a Creative Concepting Framework for your next Google App Campaign

Build a Creative Concepting Framework for your next Google App Install Campaign Wednesday November 4 - 10am PDT / 1pm EDT Register Here...

How to make better video assets to drive app installs on Google App Campaigns

As an app advertiser, getting your app into the hands of more qualified (and paying) users is important. Google App Campaigns help...

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digio sees 166% increase in conversion rate with Kaizen Ad’s video ads in Google App Campaigns

Success Story digio sees 166% increase in conversion rate with Kaizen Ad’s video ad creative in Google App Campaigns Business Objectives...