Kaizen Ad Blog

Strategic video creative for a mobile-first world.

Sep 14, 20213 min read

Fierce competition and changes in app audience preferences mean advertisers must stay up to date on the very latest best practices and...

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Jun 25, 20212 min read

Kaizen Ad and Google Webinar: Build Better Gaming Creatives and Attract New Audiences with Motivation-Led Creatives and grow install volumes

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Jun 21, 20212 min read

eBook: PLAY to Win with Gaming Video Ad Best Practices A proven approach to creating top-performing gaming video ads that drive app...

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Nov 6, 20204 min read

This year Kaizen is proud to have helped hundreds of small businesses launch their first video ad. This year’s pandemic means significantly

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Nov 2, 20201 min read

Build a Creative Concepting Framework for your next Google App Install Campaign Wednesday November 4 - 10am PDT / 1pm EDT Register Here...

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Jun 18, 20203 min read

As an app advertiser, getting your app into the hands of more qualified (and paying) users is important. Google App Campaigns help...

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Jun 2, 20204 min read

Strategy for generating original creative concepts & variations to fuel your mobile gaming app campaign.

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