Kaizen Ad Blog

Strategic video creative for a mobile-first world.

Updated: How to make better video assets to drive installs on Google App Campaigns

Fierce competition and changes in app audience preferences mean advertisers must stay up to date on the very latest best practices and...

Webinar: Attract New Audiences with Motivation-Led Creative

Kaizen Ad and Google Webinar: Build Better Gaming Creatives and Attract New Audiences with Motivation-Led Creatives and grow install volumes

eBook: Is Your Gaming Video Ad Creative PLAYing to Win?

eBook: PLAY to Win with Gaming Video Ad Best Practices A proven approach to creating top-performing gaming video ads that drive app...

Kaizen’s Mobile-First Guide for a Unique 2020 Holiday Season

This year Kaizen is proud to have helped hundreds of small businesses launch their first video ad. This year’s pandemic means significantly

Kaizen Ad & Google Webinar: Build a Creative Concepting Framework for your next Google App Campaign

Build a Creative Concepting Framework for your next Google App Install Campaign Wednesday November 4 - 10am PDT / 1pm EDT Register Here...

How to make better video assets to drive app installs on Google App Campaigns

As an app advertiser, getting your app into the hands of more qualified (and paying) users is important. Google App Campaigns help...

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How to: Generate many original video creative concepts to fuel your mobile Gaming App campaigns

Strategy for generating original creative concepts & variations to fuel your mobile gaming app campaign.